Case Study
Security / Radar Productscyrentis.com
A professional B2B website that opened doors to international security industry buyers.
Challenge
The Problem
Cyrentis produces high-quality radar detection systems for the security industry but lacked any English-language web presence. International B2B buyers — systems integrators, distributors, and government procurement teams — had no way to evaluate the company's capabilities online. Without a credible website, Cyrentis was invisible to the global market despite manufacturing competitive products.
Solution
What We Did
MediaLocalize built a multi-page English website featuring a structured product showcase with technical specifications, an RFQ (Request for Quote) inquiry system, and content optimized for security industry search terms. The site was deployed on a global CDN for fast loading worldwide and submitted to major search engines with a comprehensive sitemap. On-page SEO targeted buyer-intent keywords common in the security and surveillance procurement space.
Results
The Outcome
The website launched within two weeks of project kickoff. Google indexed the site within 72 hours of launch. Within the first month, Cyrentis received RFQ inquiries from overseas buyers — the first international leads the company had ever generated from an online channel. The site established immediate credibility with procurement teams who could now verify the company's products, specifications, and contact details.
The Cyrentis engagement demonstrated how a well-structured, SEO-optimized B2B website can serve as a 24/7 international sales representative — qualifying buyers, presenting specifications, and capturing inquiries even while the sales team sleeps.